The Progress Refiner add-in from AFD is a proven ‘Quality First' high-yield batch and interactive Address List Cleansing tool to transform address data.
Refiner cleans, de-duplicates, re-formats and geo-codes address data within ProgressCRM . Refiner solves the real address data problems which hamper profitable business and damage the marketing industry.
It's easy to trash good data with sloppy matching routines, so Refiner delivers results, fast - but never compromises on reliability and quality. The ‘easy access' design appeals to ordinary users looking for top automated match rates. Whatever format your data is in and whatever format you want your data to be in - Refiner offers data flexibility.
Refiner is based on the renowned Postcode Plus engine, which contains full Royal Mail PAF data - covering all 28.5 million letterbox locations. On average users can expect to automatically clean over 50,000 records per hour using Refiner.
Business benefits:
Refiner offers all the benefits of Postcode Plus. In addition Refiner will help you improve customer service, protect your brand, raise quality perception of your organisation, reduce post bills, cut waste and deliver the goods.
Lost post loses customers, duplicates alienate them, poor spelling antagonises them. These problems are compounded when historically separated databases need to be merged or new lists are bought. Sometimes new computer systems or uses require data to be re-formatted completely or for extra data to be appended. To solve these issues Refiner will enable you to clean, de-duplicate, re-format and append easily and quickly.
How Refiner sorts problem address data
- Corrects partial, incorrect or outdated postcodes
- Eliminates poor spelling
- Adds missing info, removes unwanted info
- Standardises capitalisation
- Prepares and re-formats address data for new systems
- Gets address data ready to merge with different databases
- Identifies duplicate records ready for removal
- Appends grid references for "where's my nearest" services
- Cleanses records originally entered without PAF validation
- Quarterly data updates enable ageing data to stay "fresh"
- Maximum automated match rates for efficiency
